Advanced Business Model

Our Revenue Model

Comprehensive revenue model for v1.0 marketplace and v3.0 app. All transactions are processed through our live platforms with transparent fee structures.

7
Revenue Streams
v1.0
Latest Model
AI
Powered

Revenue Strategy

7 Revenue StreamsDiversified
AI-Powered LogisticsAdvanced
Flexible Vendor ModelsScalable
Success Rate98%

Our Revenue Streams

Seven comprehensive revenue streams designed for sustainable growth and vendor success, creating a robust ecosystem that supports MSMEs while generating predictable revenue.

Markup Base Model

Dynamic 5-15% markup per product or account level

5-15%
Vendor Control: Vendors set their preferred markup rate within 5-15% range
Transparent Pricing: Customers see final price including markup upfront
Vendor Protection: Vendors receive 100% of their original product price

Example:

Product: $50, Markup: 10%, Customer pays: $55, Vendor gets: $50, Annita earns: $5

Merchant Service Fees

Monthly subscription fees for MSMEs who prefer transparent pricing over markup model

$9.99-$100/month
Beta Plan: $9.99/month - Up to 50 products, basic analytics, standard support
Growth Plan: $29.99/month - Up to 500 products, advanced analytics, marketing tools
Premium Plan: $100/month - Unlimited products, AI insights, dedicated manager

Example:

Growth Plan: $29.99/month, processes $10,000 in sales, saves $700 in markup fees vs. 7% markup model

Prioritization Fees

Visibility boosts for sellers to increase product exposure and sales conversion

$5-50/day
Basic Boost ($5-15/day): Category top 10, search priority, 15-25% visibility increase
Premium Feature ($20-35/day): Homepage rotation, hero banner, top 5 search, 40-60% increase
Ultra Premium ($40-50/day): Homepage hero, cross-category, push notifications, 80-120% increase

Example:

Premium listing: $25/day for electronics, 45% visibility increase, $180 additional daily revenue

Installment Payment Service Fees

Flexible payment options with comprehensive credit assessment and risk management

1-2% per installment
Short-term (2-3 months): 1% per installment
Medium-term (4-6 months): 1.5% per installment
Long-term (7-12 months): 2% per installment

Example:

3-month installment: $100 product, $1.50 fee per payment, total fees: $4.50

Sponsored Ads + Targeted Marketing

AI-powered advertising ecosystem with advanced targeting and cross-platform reach

$0.50-5.00 per click
Basic Targeting ($0.50-1.50/click): Demographics and location targeting
Advanced Targeting ($1.50-3.00/click): Behavioral targeting and lookalike audiences
Premium AI Targeting ($3.00-5.00/click): Machine learning optimization

Example:

Electronics campaign: $200 budget, 150 clicks at $1.33 each, 22% conversion rate, $1,800 revenue generated

Fintech Services

Comprehensive financial ecosystem for individuals and MSMEs with regulatory compliance

1-3% per transaction
Digital Wallet Services (1-1.5%): P2P transfers, bill payments, mobile money
Cross-Border Payments (2-3%): International remittances, multi-currency support
Currency Exchange (1-2%): Competitive rates, real-time updates, hedging services

Example:

International remittance: $500, Fee: 2.5%, Annita earns: $12.50, User receives: $487.50

Logistics Fees

Comprehensive last-mile delivery solutions with strategic partnerships and proprietary infrastructure

Variable partnership model
Standard Partners (40/60 split): Established logistics, 2-5 day delivery
Preferred Partners (25/75 split): Premium providers, same-day/next-day delivery
Strategic Partners (30/70 split): Technology-forward, specialized services

Example:

Standard delivery: $12 fee, Annita earns: $4.80, Partner gets: $7.20

Platform Integration

Annita 3.0 App

All transactions processed through our mobile application with advanced AI features and offline capabilities.

V1.0 Marketplace

Live marketplace platform with 3,000+ vendors currently processing transactions and generating revenue.

Revenue Model Benefits

Transparent
Clear fee structure
Scalable
Grows with business
Mutual Success
Benefits all parties
Global Ready
African & international

Revenue Model Overview

Our comprehensive revenue model is designed to create sustainable growth for all parties involved.

Transparent Pricing

Clear fee structure with no hidden costs

Scalable Revenue

Revenue grows with vendor success

Vendor Success

Multiple revenue streams benefit all parties

Global Reach

Designed for African and international markets

Contact Sales

Ready to implement our revenue model? Contact our sales team to discuss how our revenue streams can benefit your business.

+231 77 505 7227
Live chat available

Experience Our Revenue Model in Action

All transactions and revenue generation happen through our live platforms. Try our V1.0 marketplace today or join the waitlist for the revolutionary V3.0 app.